Ebook UX Strategy How to Devise Innovative Digital Products that People Want Jaime Levy 0001449372864 Books
Download As PDF : UX Strategy How to Devise Innovative Digital Products that People Want Jaime Levy 0001449372864 Books
User experience (UX) strategy requires a careful blend of business strategy and UX design, but until now, there hasn’t been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight strategy tools and techniques to help you and your team craft innovative multi-device products that people want to use.
Whether you’re an entrepreneur, UX/UI designer, product manager, or part of an intrapreneurial team, this book teaches simple-to-advanced strategies that you can use in your work right away. Along with business cases, historical context, and real-world examples throughout, you’ll also gain different perspectives on the subject through interviews with top strategists.
- Define and validate your target users through provisional personas and customer discovery techniques
- Conduct competitive research and analysis to explore a crowded marketplace or an opportunity to create unique value
- Focus your team on the primary utility and business model of your product by running structured experiments using prototypes
- Devise UX funnels that increase customer engagement by mapping desired user actions to meaningful metrics
Ebook UX Strategy How to Devise Innovative Digital Products that People Want Jaime Levy 0001449372864 Books
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UX Strategy How to Devise Innovative Digital Products that People Want [Jaime Levy] on . div User experience (UX) strategy requires a careful blend of business strategy and UX design, but until now Jaime Levy,UX Strategy How to Devise Innovative Digital Products that People Want,O'Reilly Media,1449372864,Web - General,Human-computer interaction,User interfaces (Computer systems),User-centered system design,Web sites - Design,Business Economics,COMPUTER,COMPUTERS / Internet / General,COMPUTERS / User Interfaces,COMPUTERS / Web / Design,COMPUTERS / Web / General,COMPUTERS / Web / User-Generated Content,COMPUTERS / Web / Web Programming,Computer Applications,Computer Books General,Computer/General,Computers,Computers - General Information,Computers Web - General,Computers Web - Web Programming,Computers/Human-Computer Interaction (HCI),Computers/Internet - General,Computers/Web - Design,Computers/Web - User-Generated Content,Computers/Web - Web Programming,General Adult,How-to/Do-it-yourself,Human-computer interaction,Non-Fiction,UX; user experience; Lean UX; UX strategy; UX strategy techniques; business strategy; customer delivery techniques; UX design; UX designers; guerrilla user research; feature value matrix; competitive analysis; digital products; innovation; design thinking,UX; user experience; Lean UX; UX strategy; UX strategy techniques; business strategy; customer delivery techniques; UX design; UX designers; guerrilla user research; feature value matrix; competitive analysis; digital products; innovation; design thinking;,United States,User Interfaces,User interfaces (Computer systems),User-centered system design,Web - General,Web - User Generated Content,Web - Web Programming,Web sites - Design,COMPUTERS / Internet / General,COMPUTERS / User Interfaces,COMPUTERS / Web / Design,COMPUTERS / Web / General,COMPUTERS / Web / User-Generated Content,COMPUTERS / Web / Web Programming,Computers Web - General,Computers Web - Web Programming,Computers/Human-Computer Interaction (HCI),Computers/Internet - General,Computers/Web - Design,Computers/Web - User-Generated Content,Computers/Web - Web Programming,User Interfaces,Web - User Generated Content,Web - Web Programming,Computers - General Information,Computers,Computer Books General
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